SM Collective is a boutique content & PR agency. We leverage the power of words to make your brand stand out from the white-noise.
01.
Content Strategy & CreationWhat digital and traditional marketing tools should you use to promote what you do? What language should be used and how do you avoid the fluff and jargon – using only powerful and succinct messaging to promote what you offer? We’ll work with you to develop a content strategy so you know what to say and where to say it – for a strong brand presence and copy with cut-through.
02.
PR Strategy & ManagementIf you’re launching a new product, opening a venue or seek additional brand awareness, PR can be a great way to gain positive media coverage. SM Collective can provide a PR strategy and media relations for large projects, or one-off support with a press release or copy for native advertorials that build credibility and brand recognition.
03.
Agency Collaborations & SupportSM Collective partners with other businesses, such as digital marketing, website and PR agencies as their go-to provider for content and PR solutions. This can be for short and long-term projects. We can attend meetings, manage clients and perform work under the guise of your brand. If you require support in the areas of digital marketing, content, strategy or PR, call Sarah today.
We work well under pressure & take deadlines seriously.
Agile, flexible & reliable – your perfect partner in PR & content.
We know digital & traditional platforms, & how to best leverage these for your business.
Through strategic content & PR, we’ll help you get seen.
Some of our work
- McAtamney CabinetsSeptember 8, 2017McAtamney Cabinets
WEBSITE COPY, CONTENT & MARKETING STRATEGY
- FrocktoberJune 21, 2019Frocktober
PR STRATEGY & MEDIA RELATIONS
- Sarah Elizabeth TurnerJune 21, 2019Sarah Elizabeth Turner
WEBSITE & AD COPY
- Lilly & LimeJune 21, 2019Lilly & Lime
PR STRATEGY & MEDIA RELATIONS
- Premium FundingJune 25, 2019Premium Funding
WEBSITE COPY
- Sarah JeanJune 25, 2019Sarah Jean
PR & CONTENT STRATEGY
- Ivory Tusk BarSeptember 12, 2019Ivory Tusk Bar
PR STRATEGY & MEDIA RELATIONS
- The Yiros ShopJanuary 7, 2020The Yiros Shop
PR, CONTENT & MEDIA RELATIONS
- Asthma AustraliaJanuary 7, 2020Asthma Australia
PR, MEDIA RELATIONS & CRISIS MANAGEMENT
- Zea ReliefMarch 24, 2020Zea Relief
PR, MEDIA RELATIONS & CRISIS MANAGEMENT
- Natural MathsFebruary 8, 2021Natural Maths
WEBSITE COPY, CONTENT & MARKETING STRATEGY
Content that packs a punch
Writing isn’t everyone’s cup of tea, but it sure is ours. Often you’ll know what to say, but you just can’t figure out how to best say it. And more importantly, convey your USPs in a way that appeals to your target audience and encourage action. This is where we come in. From research and an analysis of your business and market, we can develop content that ensures your brand or campaign is strong, consistent and provokes the desired action. From a PR perspective, we’ll use our creative flair to generate newsworthy story ideas and well-written editorials that pique the media’s interest – increasing your chance of obtaining positive press coverage. So what are you waiting for?


We immerse ourselves in your business to create a PR and / or communication strategy that is in line with your business goals.
It is with much delight that we introduce SM Collective to you. SM Collective is a boutique creative content agency specialising in engaging, affordable and reliable content solutions since 2013. Whatever your industry, size or location, we can help you with your PR and content needs.